January 16, 2020
Fresh colours your clients will want in 2020
Each year brings with it a variety of colour trends and new colour pallets that will influence what your customers want to freshen up the look of their home through paint, siding, and more.
Pantone's colour of the year - This year, the Pantone Color Institute has selected PANTONE 19-4052: Classic Blue as the colour of the year. PANTONE influences design trends, especially interior and exterior paint and siding for homes. “PANTONE 19-4052 Classic Blue is a reassuring presence, instilling calm, confidence, and connection,” says Laurie Pressman, Vice President at the Pantone Color Institute. “While technology races ahead, often overwhelming our human ability to process everything around us, it's only natural that we gravitate toward colours that bring a sense of peace, clarity, and even protection. Suggestive of the sky at dusk, the reassuring qualities of PANTONE 19-4052 Classic Blue highlights our desire for a dependable and stable foundation from which to build as we cross the threshold into a new era.”
What's new in paint for 2020 – Sticking with the blue trend, Sherwin-Williams announced that “Naval” — a rich navy blue — is the paint company's choice for 2020 Color of the Year.
“The use of colour in interior design is changing,” said Sue Wadden, director of colour marketing at Sherwin-Williams, in a statement. “It's not just about what a space looks like anymore, but how it makes you feel. People want to feel grounded and inspired to pursue their mental, physical and emotional well-being. Naval is reminiscent of the night sky, which people have looked to for centuries for guidance, as a muse and as a reminder to live more mindfully.”
Wadden recommends pairing Naval with natural materials, such as leather, plants and woven fibre rugs. The rich blue can also be complemented with burnished golds, natural greens or sandy neutrals.
Try on paint colours using Sherwin-Williams' app
You can show your client what their colour choices will look like before they commit to it by using the newest version of ColorSnap® Visualizer for mobile. It integrates a cutting-edge augmented reality (AR) experience called Instant Paint. This feature provides a fast, seamless way to visualize any of Sherwin-Williams 1,500 colours on walls—in real-time. You can download the app through the Apple app store or Google play.
For more information, visit their website.
Colour remains one of the most cost-effective ways to change the look and feel of a home inside and out!